Secrets of MicroPublishing
Micropublishing is neither fish nor fawl. It falls between the two stools of self-publishing and small (but larger) indies.
Micros might only publish a few books a year but they operate with their own logic, have distinct goals, and use tools different from either small presses or self-publishers. As such, a micropublisher struggles to get appropriate information.
This book is unique in that it lays out what a micropress is, how it differs from either the self-publisher or the indie press, and how it can best operate. It is friendly and personal, honest about mistakes to avoid and, above all, highly informed and experienced.
This book is an excellent guide for those who want to explore professionalising their publishing, for businesses which want to use micropublishing to grow organically, for colleges and creative writing co-ops that want to share their works more widely, and for those who want to start their own publishing company.
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As a fellow micro-publisher what I learned from this highly informative and entertaining book was: must do better, can do better. It’s full of encouraging, no-nonsense advice about the good, bad – and mad – aspects of being a publisher as it weaves its way through just about every aspect of the complicated craft (and business) of publishing a book to be proud of.
Polly Pattullo, author of The Last Resorts: The Cost of Tourism in the Caribbean
Katie Isbester
Dr. Katie Isbester graduated from the University of Toronto in 1996, and has since had an academic career, in which she has been published multiple times. After realising only a small amount of people read academic publications, she set up Claret Press in 2016.
With the help of her trusted friend, Secco, her killer kitty, Charlie, and some extraordinary interns, Claret Press has won awards and is extremely proud of predominantly publishing first-time authors.